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Interior of BRANME Seongsu personal color analysis studio with calibrated lighting, mirror, and fabric drapes

BRANME Seongsu

Quantitative skin tone metrics, 120-shade fabric draping, and body silhouette analysis in Seoul’s creative district. Determine your exact cosmetic and wardrobe palette before shopping.

120+
Draping Fabrics
Calibrated color spectrums for Warm and Cool undertones
Optical
Skin Sensor
High-tech device measurement for melanin, brightness, and redness
English
Translator Ready
Dedicated translation support prepared for international visitors
[ 01 — STUDIO FOUNDATION ]

Calibrated color analysis before shopping in Seoul.

Located on Yeonmujang-ro in Seongsu, BRANME conducts systematic colorimetric consultations. Using optical skin testing devices and neutral daylight illumination, our consultants identify your primary undertone, seasonal sub-type, and bone structure parameters.

Pre-Shopping Roadmap

Stop guessing your makeup tones at Olive Young and Korean fashion boutiques. Our session maps your exact foundation brightness, lipstick pigments, blush hues, and garment fabric textures into a tangible reference dossier.

International Visitor Care

Consultations accommodate travelers from across the globe. When scheduled in advance, translation support is coordinated so every nuance of your diagnostic breakdown is thoroughly explained and recorded.

[ 02 — CHROMATIC EXPERIMENT ]

Interactive Swatch & Metric Comparator

Compare diagnostic textile swatches, skin device parameters, and curated cosmetic recommendations across Warm and Cool undertone classifications.

Diagnostic Undertone Simulation

Select an undertone to inspect spectrum swatches and sensor readings

Calibrated Palette — Cool Undertone Drapes
Muted Lavender
#8E9AAF
Indigo Twilight
#5F5D98
Soft Rose Blush
#E8C8C1
Deep Cobalt
#3D487D
* 120 individual color drapes are physically tested over client shoulders under 5,500K daylight-balanced illumination.
Optical Skin Sensor Metrics
Skin Brightness (L* Value) 67.8 / 100
Erythema (Redness Index) Cool Rose (31.2)
Melanin Saturation (b* Value) Low Yellow Tint

Cosmetics & Wardrobe Blueprint

Prioritize blue-based berry, mauve, and cool plum lip tints. Avoid yellow-gold heavy shimmer eyeshadows. For wardrobe, silver jewelry, charcoal gray, and crisp navy provide the sharpest facial contour definition.

[ 03 — METHODOLOGY ]

Disciplined 4-stage diagnostic sequence.

Every session at BRANME Seongsu follows a repeatable protocol to eliminate guesswork and reveal your true palette.

STEP 01

Optical Device Skin Analysis

High-precision digital skin sensors evaluate baseline brightness, melanin saturation, and surface undertones directly against calibrated optical scales.

Sensor Diagnostic
STEP 02

120-Shade Fabric Draping

Systematic comparison across four seasons, tones, and contrast levels to observe facial contour sharpness, shadow reduction, and skin clarity.

Daylight Draping
STEP 03

Bone Structure & Silhouette

Analysis of neckline geometry, shoulder slope, body silhouette proportions, and garment textile weight to determine flattering clothing cuts.

Silhouette Mapping
[ 04 — CONSULTATION SERVICES ]

Specialized diagnostic programs.

Sessions are conducted one-on-one or in small private groups to ensure meticulous attention to each client’s individual features.

Core Program

Personal Color Analysis

Complete undertone diagnosis incorporating sensor skin measurements and 120-fabric draping sequence.

  • High-tech optical skin condition measurement
  • Warm vs. Cool undertone & seasonal subtype
  • Personal cosmetic pouch audit & shade check
  • Olive Young makeup product matching
  • Personalized physical color swatch card
Reserve Session
International

Traveler Consultation Package

Designed for global visitors visiting Seoul, featuring dedicated English translation and immediate shopping roadmaps.

  • Full Personal Color & Bone Structure diagnostic
  • Dedicated English translator arranged for session
  • Seongsu & Myeongdong K-beauty shopping guide
  • Digital summary report sent via email / PDF
  • Hair dye and eyewear shape styling guide
Reserve Session
VERIFIED CLIENT (Source-grounded, No author names)
[ 07 — VISIT PLANNING ]

Studio location & hours.

Located on Yeonmujang-ro in the heart of Seongsu’s fashion and design district. Advance reservations are strongly recommended.

Studio Address
2F #237, Woori Cube Bldg, 11-10 Yeonmujang-ro, Seongdong-gu, Seoul
South Korea, Seoul, Seongdong-gu, 11-10 2 237
Direct Contact
+82 10-9703-5606
Consultation inquiries and international booking coordination
Operating Hours
Monday – Sunday 10:00 AM – 7:00 PM
Daily Availability By Advance Appointment